03/09 - Ground Up

at The Abbey Bar at Appalachian Brewing Company

Ground Upscaled

Doors: 07:00 PM Starts: 09:00 PM - $5/$8 cover

Buy Tickets Now | Artist Website

Featuring special guest: MAZON

 

A shared affinity for spoken and written word inspired the plan to co-create music.

 

Azar and Malakai were soon entrenched in their craft churning out hip-hop tracks in their studio. As the duo progressed it was clear they had something worthy of more attention. This prompted Azar to call on Ground Up’s exclusive producer (and Azar’s longtime friend) Bij Lincs (Bijan Houshmadinajad) who completed the head-nodding trifecta. Lincs brings to the mix, among other things, distinct, genre-bending aural landscapes ideal for the two respective lyricist’s styles. They’ve established a distinct persona actively embraced by their growing audience and facilitated in large part by Social Media.

 

Ground Up has self-booked multi-state tours opening for artists including Meek Mill, Rick Ross, Black Star and The Wu-Tang Clan. Young Chris, Freeway, Peedi Crakk and Chad Ginsburg (CKY) and others have appeared as featured artists on various mixtape tracks. Producers have also gravitated toward Ground Up with Mike Jerz, Dirty Harry and Ritz Reynolds among those who’ve guest produced on Ground Up mixtapes.

 

‘At the moment,’ says Malakai. ‘Our goal is to continue to expand on the foundation of fans and business relationships that we’ve already built.’ This also includes Ground Up’s long-term mission: To make a positive contribution to hip-hop culture and music as a whole. The framework for this is their in-house approach that has Ground Up’s best friends positioned (and excelling) in key areas of the business according to expertise.

 

When afforded the time to pause and reflect on their past achievements it’s easy for Ground Up to become humbled. However humbled in reflection, their success doesn’t come as a surprise: They’ve planned for this and it’s working.

 

Ground Up’s style is undeniably unique and three-dimensional. Their content and musical arrangements encapsulate a range of subject matter in a refreshingly honest way that attracts listeners and keeps fans.

 

Many of their songs have broad listener appeal despite the hip-hop label. Rap purists and the ‘anti-pop’ require little evidence before confirming for themselves that Ground Up’s as ‘real’ as hip-hop gets. Ground Up tells it straight and the fans know it. Achieving the powerful dynamic of listener-musician trust isn’t artificially cultivated. Rather, it’s the very nature of Ground Up. Nothing is contrived.

More Upcoming Shows

spiel Tickets

06/30/2017 - The Spiel-Fest- SummerFest 2.0

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $10 adv. / $12 dos cover

The Spiel-Fest We here at The Spiel-burg have partnered up with VeTour Productions and The Harrisburg PIL to bring you an eclectic evening of tunes to [more]

supervanapressphoto-a-tribute_orig Tickets

07/07/2017 - SuperVANA- A NIRVANA TRIBUTE

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $7 adv. / $10 day of show cover

SUPERVANA IS: SUPERMONKEY – GUITAR/VOCALS LOU LOMBARDI – GUITAR/VOCALS MATT MUCKLE – DRUMS JOE CONTOR – BASS/VOCALS 2017 TOUR DATES [more]

red eye

07/14/2017 - The Wild Hymns and The Red Eye Kings with Niki Nahra

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $7 at the door cover

The Wild Hymns “A combination of earth and air, soulful female vocals call to your Spirit while the American feel [more]

dbo

07/15/2017 - D-Bo LIVE

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $7 at the door cover

D-Bo is an award-winning vocal artist and band of the same name from Harrisburg, PA. Also performing with D-Bo are [more]

Cris-Jacobs-featured Tickets

07/20/2017 - Cris Jacobs

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $10 advance/ $12 day of show cover

Whether alone with just the guitar and his voice or surrounded by a full band, Cris Jacobs enchants listeners with [more]

matt otis

07/21/2017 - Matt Otis and the Sound CD Release Party

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $7 at the door cover

Matt Otis and the Sound offers a combination of indie acoustic rock and theatrical, classical groves that Invites the listener into [more]

agt

07/22/2017 - Appalachian Gypsy Tribe

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $7 at the door cover

The Appalachian Gypsy Tribe sound transcends the spectrum of music from one end to the next. Their creative songwriting touches [more]

frog

07/28/2017 - Frog Holler

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $7 at the door cover

“Neo-hillbillies with a twist, Frog Holler plays mountain blues and country as accessible and modern as the most hummable pop” [more]

YARN Tickets

08/17/2017 - YARN

The Abbey Bar at Appalachian Brewing Company
Doors at: 08:00 PM | Show Starts: 09:00 PM - $8 in advance/$10 at the door cover

Even the most dire circumstance can offer opportunity for new beginnings. Just ask singer/songwriter Blake Christiana or any of the [more]